As ShipNetwork scaled its operations, it encountered growing complexity in managing inventory, order accuracy, and fulfillment efficiency across its distributed fulfillment network. The existing systems lacked the scalability and automation required to support its growth trajectory. Inventory tracking was inconsistent, creating risk for overselling or delayed shipments. The company also faced supply chain disruptions, rising shipping costs, and labor shortages that strained its ability to maintain service-level guarantees. On the technology side, the infrastructure was fragmented, limiting visibility into key performance metrics and delaying critical business decisions. Communication between systems and teams was often manual, which introduced inefficiencies and human errors. The organization needed a scalable, integrated solution that would improve accuracy, enable real-time decision-making, and automate key processes across the fulfillment lifecycle.